https://www.centerforresponsiblehospitality.org/our-leadership daily 0.75 2026-02-19 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/092f339c-a5b9-4e0a-ab18-1bff8d1c6c2b/Screenshot+2025-04-17+172606.png About CRH https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/259c2d9f-6749-4286-9779-8a7cbe22c110/Screenshot+2025-04-17+172708.png About CRH https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/3aa4fcf0-6693-480d-8f53-f30c78dcd03a/Screenshot+2025-04-17+172756.png About CRH https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/046844c6-d2f5-4fc5-891a-8eb4851afd43/Screenshot+2025-04-17+172841.png About CRH https://www.centerforresponsiblehospitality.org/our-leadership/blog-post-title-one-3xw7m monthly 0.5 2025-04-17 https://www.centerforresponsiblehospitality.org/our-leadership/blog-post-title-two-cmnjm monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/blog-post-title-three-n7ctg monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/ellen-harvey monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/blog-post-title-four-gdbbs monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/jay-rosen monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/blog-post-title-four-gdbbs-jz8cp monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/blog-post-title-four-gdbbs-jz8cp-4e3d9-ztanb monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/blog-post-title-four-gdbbs-jz8cp-4e3d9 monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/blog-post-title-four-gdbbs-jz8cp-4e3d9-aa8c2 monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/blog-post-title-four-gdbbs-jz8cp-4e3d9-aa8c2-gam2z monthly 0.5 2025-01-21 https://www.centerforresponsiblehospitality.org/our-leadership/category/Advisory+Group monthly 0.5 https://www.centerforresponsiblehospitality.org/our-leadership/category/Governing+Board monthly 0.5 https://www.centerforresponsiblehospitality.org/blog daily 0.75 2026-02-04 https://www.centerforresponsiblehospitality.org/blog/the-cost-of-staying-quiet monthly 0.5 2026-02-04 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1769802434615-8TPMKQRIVNCKHJVV5CIB/unsplash-image-Rl5He1z9M4Y.jpg Blog - The Cost of Staying Quiet - What makes this moment particularly uncomfortable is where some of these actions are taking place: Hotels. In multiple reported cases, immigrant families, including children and U.S. citizens, have been held for days or weeks inside hotel rooms, guarded and isolated, with limited access to legal counsel or communication. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1769802937638-VI8OUX4N2B9J9P9VR80O/unsplash-image-PL-kJvQuPms.jpg Blog - The Cost of Staying Quiet - The reason I chose hospitality, and the reason I chose this country, is rooted in the same idea. The United States was founded on a radical concept for its time: that citizenship could be based not on race or origin, but on shared principles. Belonging was meant to come from participation, from contributing to a collective project larger than oneself. Hospitality was built on the same premise. https://www.centerforresponsiblehospitality.org/blog/why-clarity-will-define-the-next-decade-of-travel monthly 0.5 2025-12-08 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/328f0a7c-fb22-4855-807f-04335831e294/100_1968.jpg Blog - Why Clarity Will Define the Next Decade of Travel - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/df2e3243-3fdc-4b0b-9041-9444fc8140fd/20190425_223110.jpg Blog - Why Clarity Will Define the Next Decade of Travel That vision translated into renewable energy systems that will enable these destinations to operate entirely off grid. It guided a marine conservation program that established one of the largest environmental surveys in the region and designed protections for coral reefs and fragile coastal ecosystems. It shaped decisions around design that honored natural landforms and local traditions. It also opened pathways for local communities through training programs that helped young people enter fields like hospitality, engineering, and environmental science. And, it published one of the most detailed sustainability reports, supported by more than a thousand pages of environmental data, biodiversity assessments, and community impact metrics. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/b8af4387-c536-408b-80dd-38e3e53c3fe6/20190321_121132.jpg Blog - Why Clarity Will Define the Next Decade of Travel Yet what continues to hold the industry back is not a lack of commitment, but a lack of clarity. Travelers want to support responsible properties but do not always know how to evaluate them. According to Expedia, travelers find sustainable travel options confusing and 70% are overwhelmed by starting the process. Hoteliers want to invest in better practices, but they are overwhelmed with frameworks and competing assessments that can obscure, rather than illuminate. Communities want to engage with the industry but often lack visibility into how decisions are made and how benefits are shared. Clarity and transparency can bridge these gaps. When information is clear, trusted, and supported by evidence, travelers make more intentional choices. Operators gain a clearer understanding of their strengths and areas for improvement. Communities become partners rather than observers. https://www.centerforresponsiblehospitality.org/blog/when-green-turns-grey-how-greenwashing-is-draining-the-soul-out-of-hospitality monthly 0.5 2025-12-08 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/05efd4b4-9816-452d-8a12-e89be87ed402/New+Orleans.jpeg Blog - When “Green” Turns Grey: How Greenwashing Is Draining the Soul Out of Hospitality I went back recently, and the hotel had changed ownership and branding. The second I stepped inside, I knew it wasn’t the same. The local art was gone, replaced with generic décor that could have been anywhere. The staff felt disconnected from where they were. The energy in the lobby felt muted. The heartbeat of the place was gone. When I walked into my room, I found the familiar bamboo-printed card reminding me to “save the planet” by reusing my towels - and two water bottles in paper sleeves congratulating me for being a loyalty member. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/7a8b7e6c-d551-4a76-ac8e-56f7990e7e8c/IMG_5724.jpeg Blog - When “Green” Turns Grey: How Greenwashing Is Draining the Soul Out of Hospitality I went back recently, and the hotel had changed ownership and branding. The second I stepped inside, I knew it wasn’t the same. The local art was gone, replaced with generic décor that could have been anywhere. The staff felt disconnected from where they were. The energy in the lobby felt muted. The heartbeat of the place was gone. When I walked into my room, I found the familiar bamboo-printed card reminding me to “save the planet” by reusing my towels - and two water bottles in paper sleeves congratulating me for being a loyalty member. It hit me harder than I expected. What had once been a soulful, community-centered space had been scrubbed clean of its identity. The African American culture that defines New Orleans - the music, the art, the language, was nowhere to be found. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/27272cb6-b4a9-4c96-ac9e-cc994d61f165/2D38949B-D455-4774-8815-4F3912732F9A-8C41C628-A5AD-4764-97DE-3AD3F06BE624.jpeg Blog - When “Green” Turns Grey: How Greenwashing Is Draining the Soul Out of Hospitality Hotels everywhere are chasing sustainability as a talking point. You see it in the bathroom cards asking guests to reuse towels “to save the planet,” or the recycling bins that all end up in the same trash stream anyway, or the loyalty points offered for skipping housekeeping. It’s framed as progress, but too often it’s about chasing climate pledges that don’t make sense locally: metrics written in a boardroom thousands of miles away, with no input from the people who actually live there. Sustainability that isn’t grounded in place ends up feeling hollow. These gestures don’t build connections. They just push the work onto the guest - or onto the local communities. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/4cf32369-7f02-4340-9310-60b0573819a4/Image.jpeg Blog - When “Green” Turns Grey: How Greenwashing Is Draining the Soul Out of Hospitality The path forward isn’t complicated. Just do the things that are meaningful. Build real systems that reduce waste. Support local businesses and culture. Protect what makes each place special instead of flattening it into sameness. Be honest about where you are and what you’re trying to do. Guests don’t expect perfection. They expect honesty. They expect to feel something real. Sustainability doesn’t need to be loud to be real - it just needs to be lived. I still think about that hotel in New Orleans, the one that didn’t need to tell you it cared. You just knew it did. Maybe one day, hospitality will find its way back to that kind of authenticity. Because hospitality without authenticity is just lodging. But hospitality with authenticity can change the world. https://www.centerforresponsiblehospitality.org/blog/we-serve-people-not-rooms monthly 0.5 2025-10-21 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1761066258329-PBTSWFMTU2WTZY5MWW08/unsplash-image-QpjyqYy5R-U.jpg Blog - We Serve People, Not Rooms: Why Guest-Level Data Matters More Than Ever - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1761066375126-TVA2RQG1ZXDXYPNTH1YK/unsplash-image-XEE_kdCSu3c.jpg Blog - We Serve People, Not Rooms: Why Guest-Level Data Matters More Than Ever Operational Benefits Guest-level data unlocks both efficiency and guest personalization. When hotels know how many people they’re truly serving and understand their patterns of stay, they can plan smarter and waste less. Personalization: Accurate data allows hotels to anticipate needs, tailor amenities, and improve satisfaction, all while reducing unnecessary consumption. Forecasting: Real occupancy data improves demand prediction, helping teams plan labor and purchasing more accurately. Food & Beverage: With better insight into guest counts and preferences, kitchens can reduce overproduction and food waste. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1761012050137-J1YJJHKLB4U0G6PF13IP/unsplash-image-N4l7d2jvPos.jpg Blog - We Serve People, Not Rooms: Why Guest-Level Data Matters More Than Ever - The systems to collect accurate data already exist but they’re not always used to their potential. Hotels face friction at multiple touch points: Time pressure: Guests expect faster check-ins, leaving little time to confirm details. Labor shortages: Staff may skip data validation steps to keep lines moving. Privacy concerns: Some properties hesitate to request full guest information, citing confidentiality fears. “The result is a hospitality industry that speaks about responsible travel but often lacks the most basic ingredient for responsibility: accurate, actionable information.” https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/d7db58d4-75dd-4daf-8ffe-ffde39e93fa0/unsplash-image-AZMmUy2qL6A.jpg Blog - We Serve People, Not Rooms: Why Guest-Level Data Matters More Than Ever https://www.centerforresponsiblehospitality.org/blog/smarthotels-turn-travel-pledges-into-advantage monthly 0.5 2025-09-26 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/15f80944-adab-4f8a-b464-287d4cc54daf/Screenshot+2025-09-24+at+12.19.12%E2%80%AFPM.png Blog - Smart Hotels Should Turn Traveler-Facing Pledges Into Competitive Advantage - Make no mistake: these are valuable initiatives providing guests with critical resources to visit responsibly, but their impact is limited as they focus almost entirely on guest behavior, not on the systems they enter. It begs the question: why do we keep asking guests to fix a system they do not control? Similar to consumers being asked to recycle, save water, and reduce carbon emissions, it misses the bigger picture, and the opportunity to make a bigger impact: business practices. In tourism, these systems are centered on hotels themselves, where the majority of visitor dollars are spent and where sourcing, hiring, and reinvestment decisions ultimately determine whether tourism supports or drains local communities. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/b78bf661-561c-45f7-aac9-8dc7ea60ef44/Screenshot+2025-09-24+at+12.19.40%E2%80%AFPM.png Blog - Smart Hotels Should Turn Traveler-Facing Pledges Into Competitive Advantage - The Business Advantage https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/104e7811-8892-415f-a04e-07ee366b574c/IMG_1076.jpg Blog - Smart Hotels Should Turn Traveler-Facing Pledges Into Competitive Advantage - Hotels that proactively align their operations with traveler-facing pledges can own authentic responsibility positioning before competitors catch up. While others ask guests to be mindful, leaders will demonstrate: local sourcing from Island farmers, community hiring and training programs, transparent profit-sharing with local organizations, and measurable community infrastructure investment. The message becomes: “We don’t just ask guests to travel responsibly – we operate responsibility as a business, ensuring your stay directly supports the communities and environments you came to experience.” Across the world, the future of responsible tourism doesn’t just hinge on guest pledges, it depends on hotels that lead with business practices and not guest behavior checklists. The question isn‘t whether guests will demand authentic responsibility – they already are. The question is which hotels will seize this competitive advantage first. https://www.centerforresponsiblehospitality.org/blog/community-first-hospitality-moving-beyond-give-back-models monthly 0.5 2025-06-23 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/33fb004f-6cd3-4176-810e-549ac6eabf0c/Screenshot+2025-06-19+172241.png Blog - Community-First Hospitality: Moving Beyond “Give Back” Models - Make it stand out I didn’t set out to be taught by artists, bakers, and carpenters, but over time, I realized that in hospitality, the greatest experts aren’t always consultants—they’re the people rooted in the places we serve. Over a decade ago, at the Anvil Hotel in Jackson Hole and Sound View Greenport on the North Fork of Long Island, while transforming tired motels into award-winning, community-centric lodging destinations, I made it a priority to ensure these hotels didn’t view the community as just a backdrop, but rather as the foundation of the identity of the hotels. Too often, hospitality thinks of “giving back” as a seasonal campaign or a PR opportunity, but it’s not. If we’re serious about conservation, well-being, and long-term success, we must flip the model. We have to start with community - not treat it as an afterthought. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/fac77d40-2fdf-4145-b71f-212ae842404a/anvilhotel.jpg Blog - Community-First Hospitality: Moving Beyond “Give Back” Models - Hospitality has always been a business of relationships but somewhere along the way we got distracted. In the race to scale, standardize, and deliver efficiency, we began to treat place like product - and people like variables. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/05024a70-f2b4-4d2d-9560-e563b397914c/sound+view.jpg Blog - Community-First Hospitality: Moving Beyond “Give Back” Models - As we looked at the design direction for our recently acquired Turpin Meadow Ranch, we dove into the property’s history and worked closely with the Jackson Hole Historical Society and the Wind River Native American Foundation. This partnership ensured that our plans respected the heritage of the land while creating a vision for the future that is inclusive, and place based. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1750351055728-AYVHHYDYYR149F5D6BPE/unsplash-image-wJK9eTiEZHY.jpg Blog - Community-First Hospitality: Moving Beyond “Give Back” Models “When your brand becomes a steward of place and a connector of people, it’s not charity—it’s good business.” https://www.centerforresponsiblehospitality.org/blog/transparency-a-defining-advantage-in-responsible-hospitality monthly 0.5 2025-05-09 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1746590743719-2G0W3HQB3CNT8MDZ50R8/unsplash-image-svkNCWMtiNI.jpg Blog - Transparency: A Defining Advantage in Responsible Hospitality - Have you recently started supporting a brand because it clearly communicated its values and commitment to responsible sourcing, sustainability, or ethical labor policies? Or perhaps you stopped buying from one that seemed vague, or worse, misleading, about its practices? https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1746591152183-UTHAC73961LXUZ2B2MRM/unsplash-image-qd2FKfmZtqY.jpg Blog - Transparency: A Defining Advantage in Responsible Hospitality - Transparency can bridge the disconnect between perception and reality. Transparency Builds Trust and Loyalty https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1746591425567-5TJBEQIYAYKO8MT379A2/unsplash-image-376KN_ISplE.jpg Blog - Transparency: A Defining Advantage in Responsible Hospitality - Globally, 43% of consumers will pay more for transparent and sustainable products. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1746591697986-4MNG0YT11PNP21NQLMWL/unsplash-image-tJsVpUI8bjo.jpg Blog - Transparency: A Defining Advantage in Responsible Hospitality - Transparency: Three Key Areas of Focus How can we, as hospitality professionals, actively foster transparency? https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1746592080327-6L0J808IWVM07JZ3J1IC/unsplash-image-b37mDyPzdJM.jpg Blog - Transparency: A Defining Advantage in Responsible Hospitality - A lack of transparency can seriously damage a brand. Ambiguity or deception creates suspicion, erodes trust, and drives consumers toward more open competitors. Today’s consumers are more informed and empowered than ever, and demand authenticity. As consumer expectations in the hospitality industry evolve, brands that embrace transparency will set the standard for success. From sourcing and sustainability to employee relations and crisis management, openness is essential. The evidence is clear: transparency builds trust, trust builds loyalty, and loyalty drives revenue. By prioritizing transparency, hospitality companies uphold ethical standards while strengthening their business strategies. In an industry where trust and accountability shape guest loyalty and brand resilience, transparency has become a defining competitive advantage - and a cornerstone of responsible hospitality. https://www.centerforresponsiblehospitality.org/blog/how-the-arts-drive-connection-and-business monthly 0.5 2025-04-23 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/13c23b01-798c-40e6-a89d-8dd43f78ed09/UncommonArt_Workshop.jpg Blog - Art & Community in Hospitality: How the Arts Drive Connection and Business  - Make it stand out Photo by Jess Paul, courtesy of Sound View Greenport https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/a18c89df-c997-4d52-a10d-6ea25d9b4cbd/uncommon+art.jpg Blog - Art & Community in Hospitality: How the Arts Drive Connection and Business  - Launched in 2018 at Sound View Greenport by hotelier Erik Warner, the Uncommon Art Residency began as a small initiative focused on supporting emerging artists. Today, it is part of a broader model for arts-driven placemaking where artists do more than exhibit their work. They activate spaces, inspire conversation, and contribute to the cultural life of the community. The residency has created a community for established and emerging artists to grow together and enrich local communities. Beyond the artists themselves, the residency has become a bridge between creativity and community. Artists engage with locals and guests through workshops, open studios, and intimate talks, sharing their process in ways that make art feel less like something to admire from a distance and more like something to be part of. And by linking artists across different locations, we have been able to create a network of artists, a web of creatives. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/f57b1dcd-df2c-481b-b0ea-1c879d660b59/Screenshot+2025-04-16+135214.png Blog - Art & Community in Hospitality: How the Arts Drive Connection and Business  - After seeing the success of our residencies in New York and Wyoming, we’re now building a nationwide network of artist programs—each tailored to the local environment and guest demographic. This isn’t just about rotating artwork on walls. It’s about building live experiences: seeing an artist at work, joining a community sketch night, or hearing the backstory behind a sculpture in the lobby. We believe hotels are cultural platforms. Whether on the coast, in the mountains, or in the city, there’s an opportunity to make art and community central to the guest experience. When you support the creative community, your hotel becomes more than a place to stay—it becomes a place to connect, create, and belong. It becomes a place where you feel alive. Supporting such initiatives also strengthens the core of responsible hospitality—building sustainable, community-centered practices that foster long-term impact. https://www.centerforresponsiblehospitality.org/blog/bridgingwellness monthly 0.5 2025-03-21 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1742410961388-N8RC0DBLK3EG1TDF5FSN/unsplash-image-FO7bKvgETgQ.jpg Blog - Bridging Wellness and Sustainability into Responsible Hospitality The hospitality industry is increasingly recognizing that wellness extends beyond personal well-being. As travelers become more conscious of their impact on the environment, businesses must align wellness initiatives with broader sustainability efforts. A 2023 Booking.com report found that travelers increasingly seek hotels that align with their values – a shift that reflects a growing demand for holistic experiences that support the health of the individual and the planet. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1742411402918-0KW2BIWV2ZF8ARD3F01U/unsplash-image-YCW4BEhKluw.jpg Blog - Bridging Wellness and Sustainability into Responsible Hospitality - Sustainability and the Guest Experience Eco-conscious architecture creates environments that foster relaxation, inspiration, and connection. Hotels and resorts leading the way in responsible wellness tourism are incorporating biophilic design – creating areas that emphasize fresh air, green spaces, and a sense of tranquility. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1742411783192-NBC6ML1ZDM4MHWLLHKTL/unsplash-image-cQbOSRpElxw.jpg Blog - Bridging Wellness and Sustainability into Responsible Hospitality The Role of Technology in Enhancing Responsible Wellness Technology plays a pivotal role in ensuring wellness initiatives remain sustainable and efficient: Smart room controls allow guests to personalize their environment while optimizing energy consumption, and wearable wellness technology, when integrated with hotel services, can provide real-time recommendations for sleep, fitness, and nutrition while reinforcing a guest’s connection to their personal well-being goals. Apps and AI-driven platforms also help hotels reduce resource waste by monitoring water usage, controlling HVAC systems, and streamlining operational efficiency. These innovations enable hotels to maintain high wellness standards without excessive consumption of natural resources. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1742521064667-NWZAD6K8XZC8CR8EXYJR/unsplash-image-lyJSF3hrA5Q.jpg Blog - Bridging Wellness and Sustainability into Responsible Hospitality Wellness Beyond the Individual: Community and Cultural Sustainability A responsible approach to wellness also considers the well-being of local communities. The best hospitality brands recognize that their role extends beyond serving guests. They must also support the destinations in which they operate. Wellness tourism that integrates cultural and historical preservation, community engagement, and ethical tourism practices fosters deeper, more meaningful guest experiences. Hotels partnering with local artisans, offer wellness retreats, or invest in community wellness projects, enrich the guest experience while ensuring that wellness tourism benefits the host communities (rather than exploiting them). https://www.centerforresponsiblehospitality.org/blog/blog-post-title-one-wg2rs monthly 0.5 2025-03-21 https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/8b93f063-5721-4abe-91e4-bf6e023a0218/Responsible_hospitality_anvil.jpg Blog - ​​Reclaiming Hospitality: Beyond Profit, Back to Purpose - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/1741291029127-I59MDIEKXCM3ILB7DO3A/unsplash-image-VnACB-m22es.jpg Blog - ​​Reclaiming Hospitality: Beyond Profit, Back to Purpose - The 1800s saw the rise of leisure travel, catering primarily to the privileged few with upscale destination resorts. This eventually evolved into mass travel, where corporate global hotel brands emerged, focusing on standardized offerings to meet the needs of a growing international market. While these developments made hospitality more accessible, they also brought new challenges. The emphasis on efficiency resulted in neglecting employee well-being. A focus on consistency led to practices that overlooked environmental impact. Brand standards often minimized connections with local communities. The forces that drove the industry’s growth also created significant ethical and environmental issues. https://images.squarespace-cdn.com/content/v1/6620597766f7ac0c1780ed80/78c665b1-9720-4a04-805c-0a8651507cef/unsplash-image-4xmgrNUbyNA.jpg Blog - ​​Reclaiming Hospitality: Beyond Profit, Back to Purpose The Reality Check Despite all the buzzwords, the industry is not moving fast enough. Numerous surveys show people have a genuine desire to travel sustainably. Research by Accenture showed that 86% of travelers prefer eco-friendly hotels and Trip.com found that 92 percent of travelers acknowledge the importance of sustainable travel. However, a recent Nature study found that global tourism emissions (at 8.8%) grew twice as fast as the global economy (2009-2019). This means that the industry’s impact has been far outpacing climate action efforts. Over-tourism resulted in protests in Amsterdam, Barcelona, and other destinations in 2024. And it’s no surprise that attrition rates in hospitality remain at some of the highest levels across all sectors. https://www.centerforresponsiblehospitality.org/blog/category/Community+%26+Culture monthly 0.5 https://www.centerforresponsiblehospitality.org/blog/category/Hotel+Industry+Insights monthly 0.5 https://www.centerforresponsiblehospitality.org/blog/category/Innovation+%26+Strategy monthly 0.5 https://www.centerforresponsiblehospitality.org/blog/category/Conscious+Travel+%26+Tourism monthly 0.5 https://www.centerforresponsiblehospitality.org/blog/category/Eco-Friendly+Hotels monthly 0.5 https://www.centerforresponsiblehospitality.org/blog/category/Green+Hospitality monthly 0.5 https://www.centerforresponsiblehospitality.org/blog/category/Responsible+Hospitality monthly 0.5 https://www.centerforresponsiblehospitality.org/blog/category/Ethincal+Business+Practices monthly 0.5 https://www.centerforresponsiblehospitality.org/blog/category/Hospitality+Industry monthly 0.5 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